I first read about the concept of “1,000 True Fans” a long time ago from someone in the music industry. The gist of it, for him, was that if he got 1,000 people to spend $100 every year buying his music, going to his concerts, ordering the t-shirts, or whatever, that would translate to $100,000. A pretty nice yearly income from his art.
I started thinking about this in terms of my writing. I make money on my books, but it’s not my primary source of income, so I defined my idea of success for me.
• I want to have FICTION CAN BE MURDER in every public library district in the United States.
• I want at least 50 Amazon and Goodreads reviews and ratings with at least a 4.0 average.
• And I want True Fans who are excited every time I have a new book or short story out.
So how does that happen?
If you like my writing (or if you just like me!), there are many things you can do to ensure I get to keep writing. (Publishers don’t like it when books don’t sell or when there’s no buzz.) Here are some suggestions. If you can see fit to do one or more of these things, you will have my undying gratitude and find yourself in True Fan territory.
• Pre-order FICTION CAN BE MURDER from your favorite bookseller before it launches in April from Amazon, Barnes & Noble, or find an independent bookstore, and encourage your friends to do the same. When you pre-order, the book gets shipped to you the minute it’s released. The bigger the pre-orders, the higher the rank, the more likely it will get other buzz from Amazon or certain lists, etc. Buzz, buzz, buzz. It grows exponentially.
• Share info about my books on your social media. (Here’s the direct link to my Amazon page you can use.)
• Request that your public library carry FICTION CAN BE MURDER by Becky Clark. They’ll only need the ISBN 978-0-7387-5332-4. This is very important to me. I love libraries and I love the idea of one book being shared multiple times all over the country. Ask your friends to do the same at their library.
• Post photos of my book in the wild — in your hand or at the library or at a bookstore or something uber-creative that I can share. (Be sure to send me a copy!)
• Post Amazon and/or Goodreads reviews and ratings. Honest reviews influence readers and are very important to author rankings. Reviews don’t have to be long to be effective, just a couple of sentences work. Reviews are important all the time over the life of a book, but they’re especially important during the week of its release, April 8, 2018 in my case. Which is also why pre-ordering is so very important.
• Ask your book club to read FICTION CAN BE MURDER as one of their monthly selections and ask the members to post their reviews.
• If you’re on Goodreads, add FICTION CAN BE MURDER to their various lists. I’ve seen lots of lists where it would fit, for example — books that make you laugh, woman-authored books, humorous mysteries, beach reads-mystery, best of little-known authors, cozy mystery series-first book of a series, best cozy mystery series, best humorous books, and my favorite list … “If You Like Books by Janet Evanovich, You May also Like…” If FICTION CAN BE MURDER is already listed, then vote on it to raise it higher on the list.
So, those are a few things you can do to help me.
You have all the power.
Writing is a solitary endeavor, and one where it’s too easy to lose perspective. It’s so gratifying when people enjoy what I’ve done and I want to keep doing it as long as I can, so THANK YOU for indulging and encouraging me.